A player-coach with
25+ years of experience
as a Principal Product Designer,
UX Strategist and Design Leader

A player-coach with
25+ years of experience
as a Principal Product Designer,
UX Strategist and Design Leader

Select Clients and Work

Product Design

Product Design

Product Design

I identify and solve complex design problems, prototype and iterate.

End-to-end ownership of product design initiatives for Staples Canada and Royal Bank of Canada.

UX Strategy

UX Strategy

UX Strategy

I gather actionable user insights at speed.

Spearheaded UX strategy engagements for Staples Canada and the Workplace Safety and Insurance Board.

Player-Coach

Player-Coach

Player-Coach

I build, train, mentor and scale product design teams and departments from zero to one.

Built and led the experience design function at IG Wealth and McCann Canada.

Professional certifications

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